Life at Driven: Making your impact
As part of our “Life at Driven” series, learn more about Take 5 Director of Field Marketing, Frances Ralston
Take 5 Oil Change has one of the leading NPS scores in the industry. This isn’t by chance or luck but the direct result of hard-work, collaboration, and innovative effort from everyone. The operations team in the field provides the highest quality service in a fast and friendly manner, while team members, like Frances Ralston, make their mark behind the scenes.
As Director of Field Marketing for Take 5 Oil Change, Frances and her team are committed to supporting the franchising community to grow and achieve positive results. They do this through a variety of ways from grand opening campaigns and local initiatives to cross promotions with other Take 5 brands and emotion-evoking messaging.
In her time at Driven Brands, Frances feels she is constantly encouraged and rewarded to think outside the box, which she feels is unique to this company:
“I think what's really special about Driven is that impacts on the business are often recognized and rewarded, and I've experienced that myself in my three years here.” Embedded content: https://vimeo.com/812484079/3c8dc25bee?share=copy
She began her career as a Marketing Manager at Take 5 Oil Change, but the brand’s rapid growth propelled her further along in her career path. “There’s always an opportunity,” Frances says. “I've not only been promoted, but given the opportunity to manage a team of my own, which continues to drive the business forward.”